Frank Eliason is Citibank’s Senior Vice President of Social Media, who was dubbed as “the most famous customer service manager in the United States, and possibly the world.” After asking “Can we help?” he helped to reposition the relationship between Comcast and its customers. This inspired a global wave of business trying to improve their customer experience.

Frank is active on Twitter and before joining Citibank, he was best known in the twitter universe as @ComcastCares—being one of the earliest examples of how a business can benefit from the use of social networks to proactively listen to the customer and their concerns. Currently at Citibank, Frank Eliason is trying to change the way the global financial institution manages its relationship with its diverse community of customers and corporate businesses. This is all in effort to build a lifetime of trust between Citibank and the customers.

He has been recognized by many news organizations such as ABC News, CNN, The New York Times and Business Week and is highly sought after for speaking engagements for his thoughts on social media and customer experience.

Being on the board for the Council of Better Business Bureaus and SOCAP, Frank Eliason also serves on the advisory board for Drexel University’s Center for Corporate Reputation Management.

APPEARANCES: ABC News, CNN, The New York Times, Business Week, Pivot

TO WORK WITH FRANK ELIASON: Social media expert Frank Eliason can be hired for speaking engagements and events in roles such as corporate appearances, endorsements, speaking.